'Today is the day!' Kelly Brook shows off her cleavage as she prepares for the official launch of a new Lynx campaign in Turkey

She’s currently preparing a new promotional campaign for Lynx.
But while details surrounding her latest advert for the fragrance brand remain sketchy, Kelly Brook has been giving fans a whiff of what to expect courtesy of the latest set of images added to her Instagram account.
The 33-year-old model and actress has been in Turkish capital Istanbul for much of the week while she shoots a new ad for Lynx Apollo, the latest in a string of promotional campaigns she’s fronted for the brand since signing a lucrative £1 million deal in 2007.

Working their magic: A stylist appears to work on Kelly Brook's hair as she prepares for her Lynx press conference in Turkey on Monday evening

Currently preparing for a press conference regarding her latest ad in Turkey on Monday evening, she’s already posted two snaps on the popular picture messaging service as make-up artists and stylists work their magic.
The first shot sees the former Big Breakfast pouting at the camera while a hairdresser goes through the process of putting rollers in her hair. 
The accompanying caption reads: ‘At it again!!! #BigHairDon’tCare.’ 

Big hair don't care: Kelly Brook posts another shot on Instagram on Monday ahead of her press conference in Istanbul, Turkey

Earlier that day Kelly was clearly excited about the official launch of her new campaign when she shared an upbeat tweet with her 687,000 followers on Twitter. 

‘Today is the day!! Who are we sending into space … ?’ she wrote, alongside a YouTube link to her last Turkish advert for the brand, released back in May.

The futuristic promo sees a space-bound Kelly appearing to defy gravity while flaunting her assets in a striking gold bikini that she later swaps for a figure hugging jumpsuit exposing her ample cleavage.
Judging by her recent Instagram updates it would appear that fans can expect much of the same when her latest ad finally airs. 

Nice work if you can get it: Kelly Brook posted this snap from the set of her new Turkish Lynx ad on Friday, along with the caption: 'I see you @teasyweasy!! Back at Work today xx'

Indeed, in a selfie added on Friday she appears to show even more cleavage, this time in a red bra and silky negligée, next to the message: ‘I see you @teasyweasy!! Back at Work today.’
In 2011 she also used her body to advertise Lynx products in a special digital game when she played an Arch Angel that players tried to entice from heaven.
Speaking at the time, she said; : 'It’s great to be working with Lynx again, especially on such an exciting campaign - I can’t wait to see who can tempt me from heaven.